SUKREW is the self styled sexual underwear brand for men, and their overall goal is to help a man look great and feel sexual,and confident.

Launched in 2013 with the ground breaking full-frontal U Trunk and quickly expanding to include unique takes on the brief and jockstrap, Sukrew, standing for Sexual Unity Crew has taken the UK by storm. Designer Kingsley Hamilton’s vision was to reinvent and innovate what we know about Men’s underwear, bringing a fun new twist to the classics, and making them ultra sexy in the process.

Jockstrap Central is proud to be the first to offer Sukrew this side of the Atlantic and giving North America the chance to add a touch of England to their underwear drawers.

We ran this combination promo and sweepstakes at Jockstrap Central a while ago and it was so successful we’re doing it again.

Like you ever need a reason to shop but in case you do, here’s two: Not only can you get 10% off your order but you could also win a $25, $50, $75 or $100 gift certificate for use at Jockstrap Central.

For the 10% discount, simply place any item into your shopping cart at our website then enter discount code SAVEWIN into the discount code box and click the Add Coupon button to register the code. Anything in your cart and anything you add to it afterward it will be discounted by 10%. The discount code is valid until Wednesday, June 10th.

As for the contest, just place an order at Jockstrap Central between now and Wednesday, June 10th (don’t forget to use that 10% discount code!) and you’ll be automatically entered. Alternatively, check out our sweepstakes rules for a link to enter without a purchase.

On June 11th we’ll be randomly selecting four customers to win either a $100, $75, $50 or $25 gift certificate for use at Jockstrap Central on a future order.

* No purchase necessary read rules for full details.. Sale and clearance items are not eligible for further discount.

CLICK HERE TO SAVE AT JOCKSTRAP CENTRAL

Get a Free Jockstrap

GET A FREE JOCKSTRAP WITH EVERY ORDER OF $40 OR MORE

From now until Sunday, June 14th (at midnight) when you shop at Jockstrap Central and your order is $40 or more, we’ll throw in a free jockstrap with your order. As a bonus, if your order is $50 or more you’ll also get Free USA Shipping or Discounted World Shipping.

The free jockstrap will be either one of our Omtex or Wolf Jockstraps (made by the same company). On the last step of checking out (the order receipt page) you’ll be asked to choose your size and color preference.

Both Omtex and Wolf jocks are phenomenal and if you don’t have one already, this is a great chance to get one to “try” out. They’re super comfortable true sports jocks but unlike their North American counterparts with their woven pouches, these have durable but soft brushed cotton pouches for added comfort. We’re sure you’ll be hooked! If you already have one, now’s the time to stock up.

CLICK HERE FOR JOCKSTRAP CENTRAL

JUST ARRIVED at JOCKSTRAP CENTRAL: RAW STUDIO POLKA MESH JOCKSTRAPS

Jockstrap Central exclusive Raw Studio is back with an all new collection. This time around the Studio is playing around with a very cool black ultra-fine sheer mesh fabric that’s deliciously see-through and interlaced with micro polka-dots, adding a bit of stylish sophistication yet still allowing everyone to see the goods they cradle

Go full on exposure with the full mesh pouch or partial exposure with the more subtle half n’ half solid versus mesh pouch. No matter which one you choose, all fabrics are four-way stretch to ensure these jocks fit to perfection.

As with all Raw Studio gear, these jocks are exclusive to Jockstrap Central, hand crafted, well made and inexpensive. Be sure to visit our website to see our definitely not shy latest model Mick putting all the new Raw Studio gear through it’s paces. Even with the subtle jock, Mick just couldn’t help putting on a show. We’ve included a sampling below.

CLICK HERE FOR RAW STUDIO at JOCKSTRAP CENTRAL

MASKULO OPEN BACK AND FULL BACK FETISH SHORTS ARE HERE

Just arrived and exclusive in North America to Jockstrap Central it’s fetish gear designer Maskulo. We’re launching with a down and dirty range of fitted Lycra shorts with optional exposed ass and optional leather look armored padding, each with an awe inspiring bulge creating cod piece that’s removable for when your dick is called into action. Makes for the perfect Pride or fetish fair outfit that is sure to get heads turning.

All three versions have Maskulo’s signature black padded detachable formed cod piece giving you one massive bulge no matter what state of arousal you’re in. Contrasting vertical racing stripes also enhance the contours. Unsnap just a bit of the pouch for a tease or all the way for a full frontal assault. A suggestion: your partner’s face is the perfect spot to keep that pouch safe while you’re not wearing it. Also included in all three designs is the full on 2 1/4 inch, uber-masculine white elastic waistband edged with a thin strip of black both top and bottom with centered black and bold M A S K U L O.

Beyond the pouch and waistband, you can choose either the full featured, open ass Football Short with leather-look padded armored panels, the Open Back Fetish Short or for a more modest take, the full back Fetish Short.

Available in either a multitude of fetish friendly colors from the in your face yellow (water sports, anybody?) to the let’s get serious black on black. Made with durable fabrics, double stitching and all come with a complete extra set of hardware (snaps). Maskulo is quality all the way.

Keep in mind, we have limited quantities of this incredibly hot gear and considering you’ll get free USA shipping or discounted world shipping when you get just one – without a doubt they are going to be snapped up in no time and the turn around on these imported shorts is a matter of months. In other words, get them while you can before they’re gone.

Be sure to check our Maskulo at Jockstrap Central, even if it’s just to see our model Mick in his full frontal photos. Ryan Russell is also in the new gear, but when isn’t Ryan’s dick out on full display?

CLICK HERE FOR MASKULO AT JOCKSTRAP CENTRAL

Here’s a sampling of our Maskulo photography:

One of our biggest sales is here. Get between 10% and 40% off everything store wide until June 28th at midnight. It couldn’t be easier, just head to Jockstrap Central and you’ll find all our jockstraps, jock briefs, underwear, shorts, wrestling singlets and even socks all listed with the regular price crossed out and new sale price listed.

As many of you know, in past years we’ve worked Toronto Pride with a booth during the main weekend but instead, we’re putting on a big sale so everyone can take advantage of it, not just Toronto. Of course doing so will allow Adrian and myself (John) to frolic, play, and celebrate Pride.

Like we mentioned, this is a huge sale and will also be hugely popular – so shop early for the best selection! Some highlights: Our entire collection of Cellblock 13 jocks and underwear are 15% off, as is our Raw Studio line, Sukrew collection of full packaged or full-frontal gear. Blue Line mesh jocks and cock rings, Full Kit Gear fetish gear, and Intymen enhancing jocks are also 15% off. Our entire lines of Activeman, American Jock, Jack Adams, Wolf and Omtex are 20% off. Todd Sanfield, DT and Junk are 40% off. Even our newly launched Maskulo fetish shorts are 10% off. Check out our website for all the deals.

CLICK HERE FOR JOCKSTRAP CENTRAL.

SWIMWEAR SALE – 20% OFF NASTY PIG SWIMWEAR PLUS RAW STUDIO SWIM JOCKS

Perfect timing! The hot weather is here and so is the Jockstrap Central Swimwear Sale. Until Sunday, July 12th, all our Nasty Pig Swim Bikini and Nasty Pig Swim Shorts plus our exclusive line of Raw Studio Swim Jocks (yes, they’re jockstraps designed as swimwear) are now 20% off. You can also double dip with our $30 Free USA Shipping or Discounted World Shipping Offer.

It’s not often we put any Nasty Pig gear on sale so this is a big deal. If you like a body (and bulge) hugging speedo-style swimsuit then you’re going to want to snag one of the four styles of Nasty Pig Swim Bikinis we carry. If a bikini style swimsuit isn’t your thing then you’ll love the Nasty Pig Lay Back Swim Trunk. It’s a short, fitted and sexy looking swim short that will give you great tan lines and still show off your body yet not cling to it like a bikini. They’re made of 100% nylon, come in either black or red, fully lined for comfort and the best part is they’ve got three pockets, a draw string and stylish metal snaps and detailing.

Of course, if you’re really brave, get yourself one of our exclusive Raw Studio Swim Jocks, they’re also 20% off right now. Sure, they may not work at your local beach or pool, but if you have a clothing optional beach nearby, visiting a gay resort or going to a friend’s pool party, then be the center of attention with a Swim Jock. They’re made with an “Extra Life Lycra” which lasts five to ten times longer in chlorinated environments, retains it’s color and provides high UV protection. The traditional jock “straps” will give not only get your noticed but also give you some pretty unique and sexy tan lines!

Quantities are very limited for the Nasty Pig Swimwear so shop early to avoid disappointment. We have descent quantities of the Swim Jocks…for now.

CLICK HERE FOR OUR SWIMWEAR SALE.

Sukrew, which stands for Sexual Unity Krew, took the UK by storm with their totally out there full frontal or full 3d pouched designs, well now they’re available this side of the Atlantic exclusively through Jockstrap Central. North America is experiencing a “British Invasion” of erotic proportions! If the brightly colored Britannia collection or two-toned white and blue collection didn’t get you all hot and bothered, then let’s get serious in black! We have all of Sukrew’s signature styles and designs, but now in a striking solid black that gives an air of mystery to a brand which offers very little to the imagination. With its daring “let it all hang out” attitude get back in black with Sukrew!

Of course this enhancing gear is not just some underwear with a gimmick, it’s quality all the way with their striking fabrics, double stitching, impeccable craftsmanship and unique paneled construction that ensures they all fit like a glove.

For the conservative guy (and we say that tongue in cheek) you’ll love the Sukrew Full Trunk or Sukrew Full Brief with their full coverage and their generous super 3D contoured pouches, cut high so the pouch opening sits up under the balls pushing everything up and out. The Sukrew FV Brief is a hybrid jock and brief design incorporating the full 3d pouch but with ultra wide back straps.

However, for the guy who likes to let it all hang out: The Sukrew U Trunk and Sukrew U Brief and newly added Sukrew UV Brief (Jockstrap) is where it’s at. Named after the front “U panel with includes a hole just big enough to give your entire package the freedom it needs (and put it all out on display). As if having your dick out there for all to see wasn’t enough, a panel fills in the U above your dick, showcasing it and the reinforced U ensures the front area clings to your body and your boys are riding high.

Be sure to check out both original Britannia Sukrew Collection, the White and Blue Collection or the all new black creations on our models Mick and all-time favorite porn star Ryan Russell. As always, we’re totally uncensored.

CLICK HERE TO CHECK OUT SUKREW

CELLBLOCK 13 AMBUSH – JOCKS, SHORTS AND WRESTLING SINGLETS

Cellblock 13 has literally ambushed us with their latest super hot collection of fetish forward jockstraps, shorts and singlets complete with contoured pouches and fully functional, “easy access” zippers, strategically placed in all the right areas. Made with a high quality sleek soft and super stretchy nylon and spandex designed to hug and stretch enough to show off your body and bulge to perfection. The Ambush Collection stays true to Cellblock 13’s masculine fetish roots, which guarantees that whatever you’re concealing always has the element of surprise.

The Cellblock 13 Ambush Jockstrap is the simplest of the designs with the above mentioned contoured pouch, contrasting piping around the outside and fully functional vertical zipper which not only reinforces the bulge but provides easy access (or exit). With two one inch jock “straps” round the back and a full two inch masculine waistband with horizontal sports stripping and bold Cellblock 13 logo.

Our favorite, the Cellblock 13 Ambush Wrestling Singlet has a base color of black and starts at the shoulders and swoops down in a dangerous descent to the treasure chest below – the low rise zippered pouch is highlighted with white piping around the edge in case you didn’t know where to look. Around the back you’ll find a contrasting rear panel with another handy centered vertical zipper. The visual is stunning and even more so when unzipped.

Similarly, the Cellblock 13 Ambush Short is a low rise bicycle short with legs that end just above the knee. Like the singlet, white piping edge the zippered pouch. Around the back you’ll find a rear panel also with contrasting piping complete with another centered vertical zipper that let’s guys know whether or not you’re open for business.

If the body and bulge hugging spandex doesn’t get you noticed then simply unzip to ambush them with a full frontal (and rear) assault.

CHECK OUT THE CELLBLOCK 13 AMBUSH COLLECTION

Time to stock up. All our Bike Jockstraps are now 15% off until Tuesday, July 28th.

The sale is on not only the modern Performance jockstraps in black or white but also red, blue and gold plus our limited edition Bike #10 Throwback edition jocks (we no longer have xlarge, but small, medium and large are still available)

Click here for Jockstrap Central

HOT SUMMER SALE – 10% TO 40% OFF STOREWIDE FOR NEXT FIVE DAYS

The heat is finally here and so is our hot Summer Sale. Get between 10% and 40% off everything store wide until August 2nd at midnight. It couldn’t be easier, just head to Jockstrap Central and you’ll find all our jockstraps, jock briefs, underwear, shorts, wrestling singlets and even socks all listed with the regular price crossed out and new sale price listed.

This is a huge sale and will also be hugely popular – so shop early for the best selection! Some highlights: Our exclusive Raw Studio range of jockstraps, bulge enhancing underwear, full frontal display gear and even cock rings and ball stretchers are now all 15% off with the exception of the Swim Jock which are 20% off. Speaking of swimwear, Nasty Pig Bikinis and Swim Trunks are 20% off (quantities and sizes are VERY limited).

Also be sure to check out our sports fetish brand Full Kit Gear with their range of jockstraps and open back trunks, American Jock with their Jock n’ Short (shorts with built in jockstraps) and our UK made full pouched or full-frontal Sukrew gear as they’re all 15% off. Our Cellblock 13 range of edgy jocks, underwear, shorts and wrestling singlets, and our Maskulo shorts with their open back or full back shorts with ridiculously hot 3d removable cod pieces are now all 10% off. Our remaining stock from from Junk, DT and Todd Sanfield are on clearance for an incredible 40% Off. And finally, for our sports jockstrap fans, you haven’t been left out – your can snag supporters from Wolf, Omtex, Activeman and Flarico for 20% off. And that’s just to name a few of the great deals.

CLICK HERE FOR JOCKSTRAP CENTRAL

SUKREW is the self styled sexual underwear brand for men, and their overall goal is to help a man look great and feel sexual,and confident.

Launched in 2013 with the ground breaking full-frontal U Trunk and quickly expanding to include unique takes on the brief and jockstrap, Sukrew, standing for Sexual Unity Crew has taken the UK by storm. Designer Kingsley Hamilton’s vision was to reinvent and innovate what we know about Men’s underwear, bringing a fun new twist to the classics, and making them ultra sexy in the process.

Jockstrap Central is proud to be the first to offer Sukrew this side of the Atlantic and giving North America the chance to add a touch of England to their underwear drawers.

COMBINE 10% OFF SUKREW AND FULL KIT GEAR + $35 FREE / DISCOUNTED SHIPPING

Forget a double deal, this week, until Sunday, August 9th at midnight, we’ve got a triple threat where you can get all our full frontal or full packaged Sukrew Gear and fetish friendly Full Kit Gear for 10% off plus combine the discounted items with our $35 Free or Discounted Shipping Offer (more below)

I’m sure you know by now, but Sukrew has taken the UK by storm with their sexy and totally outrageous jockstrap and underwear designs with either full 3d contoured pouches or let it all hang out full frontal fronts. Well now they’re available exclusively in North America through Jockstrap Central. We’ve got them in either Tartan, Union Jack, duo color blue and white or a serious solid black. All designs are now 10% off.

Also, we’ve got our hard to find Full Kit Gear collection of sports meets fetish jockstraps and sizzling hot open back trunks for 10% off. Just in time for this promotion, we’ve just received a large restock so there’s all sizes and styles available (for now).

CLICK HERE FOR JOCKSTRAP CENTRAL

PUMP! Micromesh Jockstraps at Jockstrap Central

GET READY TO GET PUMP!ED (AGAIN) – NEW MICRO MESH JOCKSTRAPS

The new collection of jockstraps from Canadian designer PUMP! has arrived at Jockstrap Central – with all the awesome styling, expert craftsmanship and big bold colors you’d expect but this round of jockstrap designs come with their own air conditioning in the form of a sexy and sleek micro-mesh pouch that will not only keep the air flowing when you get all hot and sweaty but the spandex ensures the jocks show off your bulge to perfection!

As with all PUMP! creations, don’t think it’s all style and no substance – they’re ultra-comfortable with double stitching, modern fabrics, super-plushed and extra soft wide elasticated waistbands including some of the softest leg straps we’ve ever encountered. Here’s the details:

As mentioned, the pouch is a perforated hi-tech fabric of nylon, cotton and spandex and although not overly see-through, they’re see-through enough to tease what lies beneath. The pouches are contoured for comfort and fit and include verticle stitching and piped edging – both help in defining the bulge. They also all includes a full two inch wide plushed waistband woven with a front PUMP! logo, smaller off-center logo in the back with horizontal racing stripes. Finally, the leg straps are one inch wide and as we mentioned, incredibly soft.

Whether it’s at the gym, the office, lounging at home or on a hot date, you’re going to love wearing these affordable low rise jocks with their streamlined hi-tech design. There are six new styles so be sure to collect them all.

Our unbelievaly cute and sexy model Matt is back (because many of you asked for it) putting all the new PUMP! jocks through their paces – and boy do these jocks show off that beautiful package of his. Be sure to visit our website to check him out.

CLICK HERE FOR PUMP! AT JOCKSTRAP CENTRAL

Take It Off Sale at Jockstrap Central

TAKE IT OFF SALE – 15% OFF EVERYTHING WITH DISCOUNT CODE: TAKEITOFF

We don’t normally encourage guys to take off their jocks but this time it’s ok as you’ll simply be replacing it with one of the new ones you snag during our Take It Off Sale.

For the next four days, until Sunday, August 23rd you’ll get 15% off everything store wide with discount code TAKEITOFF. This includes jockstraps, underwear, shorts, wrestling singlets, fetish shorts, tanks, socks cock rings and more.

To use the discount code, place anything into your shopping cart page then on your shopping cart toward the bottom, enter takeitoff in the discount coupon box then click the “Add Coupon” button to register the code. Everything in your shopping cart and everything you add afterward will have the discount applied.

Just remember to shop early for the best selection. During these sales, things are sure to sell out quickly.

* sale items not eligible for further discount as they’re already on sale and clearance for 20% to 50% off.

CLICK HERE FOR JOCKSTRAP CENTRAL.

We ran this combination promo and sweepstakes at Jockstrap Central a while ago and it was so successful we’re doing it again.

Like you ever need a reason to shop but in case you do, here’s two: Not only can you get 10% off your order but you could also win a $25, $50, $75 or $100 gift certificate for use at Jockstrap Central.

For the 10% discount, simply place any item into your shopping cart at our website then enter discount code SAVEWIN into the discount code box and click the Add Coupon button to register the code. Anything in your cart and anything you add to it afterward it will be discounted by 10%. The discount code is valid until Wednesday, June 10th.

As for the contest, just place an order at Jockstrap Central between now and Wednesday, June 10th (don’t forget to use that 10% discount code!) and you’ll be automatically entered. Alternatively, check out our sweepstakes rules for a link to enter without a purchase.

On June 11th we’ll be randomly selecting four customers to win either a $100, $75, $50 or $25 gift certificate for use at Jockstrap Central on a future order.

* No purchase necessary read rules for full details.. Sale and clearance items are not eligible for further discount.

CLICK HERE TO SAVE AT JOCKSTRAP CENTRAL

Maskulo Wrestling Singlets

MASKULO OPEN BACK WRESTLING SINGLETS WITH REMOVABLE COD PIECES

Just arrived and still exclusive in North America to Jockstrap Central it’s fetish gear designer Maskulo with their latest creation – a ridiculously hot wrestling singlet.

Available in three colors, these full featured singlets all have Maskulo‘s signature removable codpiece and an easy access open back – perfect for that next kink fueled wrestling session. Whether you’re grappling, tackling, or getting ready to be pinned, Maskulo’s edgy design is the sure fire way to get your body slammed… Inside or outside of the ring. Here’s the details:

Made with a stretchy spandex that wears like a second skin with shoulder straps that swoop dangerously down to the top of Maskulo’s signature black padded detachable formed cod piece (pouch) giving you one massive bulge no matter what state you’re in. Contrasting vertical racing stripes enhance the contours. Unsnap just a bit of the pouch for a tease or all the way for a full frontal assault. Contrasting inner leg racing stripes and piping hit home the sports fetish look.

Spinning around, you’ll find an open concept design – whether it’s the exposed back created by the single narrow fabric running vertically down from the shoulders or the pièce de rèsistance: a convenient and welcome exposed ass.

Made with durable fabrics, double stitching and all come with a complete extra set of hardware (snaps), they’re quality all the way. They’re available in white and black, blue and black or red and black. Be sure to check out our model Mick taking these bad boys ringside for a workout over on our website. Needless to say, the view over there is often Not Safe For Work. Also check out our Maskulo Football Shorts and Maskulo Fetish Shorts (with optional open ass and removable cod pieces)

CLICK HERE FOR MASKULO at JOCKSTRAP CENTRAL

Bike Jockstrap Sale

FALL BIKE SALE – 15% OFF ALL BIKE JOCKSTRAPS – 4 DAYS ONLY

From now until Sunday, September 13th all our Bike jockstraps, both domestic and imported, are on sale for 15% off. If you love your Bike jockstraps then it’s the perfect time to stock up.

We’ve just received restocks from both Bike North America and Bike Europe so we’re pretty well stocked on all styles and sizes. The only things we’re out of is xlarge in the Bike #10 Vintage Throwback Edition Jockstraps (they were a limited edition run and Bike has no more to send us).

CLICK HERE FOR THE BIKE SALE

10TH ANNIVERSARY SALE – UP TO 60% OFF EVERYTHING STORE WIDE

Wow! What a wild ride. It’s hard to believe that Jockstrap Central has been jockstrapping the world for 10 years. To celebrate this milestone, we’ve created a special anniversary gallery of all our models and photography (link on our homepage) plus we’re hosting this massive sale where everything at Jockstrap Central is between 10 and 60% off until Sunday, September 20th. Jockstraps, jock briefs, underwear, shorts, wrestling singlets, tank tops, fetish wear, cock rings, and even socks are all marked down.

This is a huge sale and will also be hugely popular – so shop early for the best selection! Some highlights: All jocks and trunks from Canadian designer PUMP! are 20% off. Our exclusive Raw Studio range of jockstraps, bulge enhancing underwear, full frontal display gear and even cock rings and ball stretchers are now all 15% off with the exception of the Swim Jocks and Polka Mesh Jocks which are 20% off. Speaking of swimwear, Nasty Pig Bikinis and Swim Trunks are 25% off (quantities and sizes are VERY limited).

Edgy fetish gear designers Maskulo with their padded football shorts and wrestling singlets all with open backs and removable cod pieces are now on sale for 10% off and UK sensation Sukrew with their x-rated full frontal or full pouch designs are now 15% off. Both Maskulo and Sukrew are exclusively available in North America at Jockstrap Central.

Some other highlights: DT, Junk Underjeans, Pistol Pete and Todd Sanfield are on clearance for 60% off. All fetish friendly Cellblock 13 gear is 15% off and Full Kit Gear jocks and underwear are 15% off. Wolf and Omtex jockstraps are all 20% off. There’s too much to mention so just visit our website to check out all the savings.

CLICK HERE FOR JOCKSTRAP CENTRAL.

GET A FREE JOCKSTRAP WITH EVERY ORDER OF $40 OR MORE – 3 DAYS ONLY

From now until Thursday, September 24th if your shopping cart total is $40 or more, Jockstrap Central will throw in a free jockstrap with your order. As a bonus, if your order is $50 or more you’ll also get Free USA Shipping or Discounted World Shipping (more on that below).

While supplies last, the free jockstrap will be one of our popular Wolf Jockstraps (although unlikely, if we run out of Wolf jocks you’ll still get a free jock, just not one of those.) On the last step of your checkout (the invoice page) you’ll be asked to choose your size and color preference.

Wolf jockstraps, made by the same company as our very awesome Omtex jockstraps, are phenomenal and if you don’t have one already, this is a great chance to get one to “try” out. We’re sure you’ll be hooked! If you already have one, now’s the time to stock up.

CLICK HERE FOR JOCKSTRAP CENTRAL